Following a massive backlash by devotees on social media, India's multinational restaurant aggregator Zomato on Sunday issued an apology and gave clarification over Hrithik Roshan-starrer advertisement in which the actor was seen ordering food from "Mahakal" when he felt like having a "thali" (food platter).
- Zomato said in the statement that the ad referenced "thalis" at "Mahakal Restaurant" and not the revered "Shree Mahakaleshwar Temple" in Ujjain.
The Gurgaon-based company said that the "Mahakal" thali ad was a part of its pan-India campaign in which top local restaurants in each city and their top dishes based on popularity were identified.
"We deeply respect the sentiments of the people of Ujjain, and the ad is no longer running. We offer our sincerest apologies, for the intent here was to never hurt anyone's beliefs and sentiments," the statement read.
The Mahakaleshwar or Mahakal temple of Lord Shiva in Ujjain is one of twelve "Jyotirlingas".
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